Zinthu 9 Zimene Simukuzidziwa Pankhani ya Mbewu ya Mbewu ya Ben & Jerry

01 pa 11

Zinthu 9 Zimene Simukuzidziwa Pankhani ya Mbewu ya Mbewu ya Ben & Jerry

Ben & Jerry ndiwotchedwa ice cream maker pambuyo pa zokondedwa monga Cherry Garcia ndi Chocolate Chip Cookie Dough. Koma, kodi mukudziwa zomwe amakonda Ben ndi Jerry? Kodi kukangana kwawo kwakukulu kunali chiyani? Kodi pali zinthu zabwino zokagwira ntchito pa kampani? Tinakumba kwambiri (mu timadzi ta ayisikilimu) kuti tifufuze mfundo zazing'onozi zomwe zadziwika bwino za mtundu wina wa makampani okondedwa a America.

_{Monga momwe zimagwirira ntchito zamakampani oyendayenda, wolembayo anapatsidwa zokondweretsa malo, chakudya, ndi kuthawa cholinga cha kukonzanso mautumiki awo ndikupeza zambiri za Ben & Jerry. Ngakhale kuti sizinawononge ndemanga iyi, About.com imakhulupirira kuti ndikudziwitsatu zonse zomwe zingakhale zovuta. Kuti mudziwe zambiri, onani Ethics Policy.}

02 pa 11

Ben Sangathe Kumva

Ben Cohen poyamba anayamba kukonda kwambiri Ben & Jerry ndipo Jerry anapanga timagulu ta ayisikilimu. Ben ali ndi vuto lachidziwitso lodziwika bwino lomwe limadziwika kuti arimia, lomwe limamulepheretsa kuti asamve fungo. Wanena kuti sakudziwa kuti ndi zotani, ndipo amavutika kusiyanitsa mavinyo kapena zonunkhira, koma amakhala ndi maganizo omveka bwino komanso omveka kuti amuthandize.

Mndandanda wawo wokhazikika komanso wotalika wokhudzana ndi kukula kwa chunks kuti ukhale nawo mu ayisikilimu awo. Ben ankafuna ziphuphu zazikulu pamene Jerry ankafuna ziphuphu zazing'ono kuchokera pamene zing'onozing'ono zimakhala zosavuta kuziika mu ayisikilimu. Iwo ananyengerera mwa kuphatikizapo "zazikulu zazikulu zazing'ono," zimene anthu ankakonda.

03 a 11

Flavour Yotchuka kwambiri

Pakalipano, kutchuka kwa Ben & Jerry ndi Chakudya Chokoma, chomwe ndi chokoleti ndi mazira a vanilla ophatikizidwa ndi fudge brownies ndi gobs ya chokoleti chipake choko.

04 pa 11

Zosangalatsa za Ben ndi Jerry

Jerry amakonda kwambiri ndi a Stephen Colbert a Americaone Dream, ayisikilimu a vanilla okhala ndi mpweya wambiri womwe umaphimbidwa ndi tizilombo tating'onoting'onoting'onoting'onoting'ono komanso tizilombo ta caramel. Chomwe Ben ankakonda kukhala Cherry Garcia, chitumbuwa cha ayisikilimu ndi yamatcheri ndi fudge flakes, koma posachedwapa amakonda okonda CORE.

05 a 11

Momwe Akuyimira Pamisonkhano ndi Zochitika Zotsatsa

Nthawi iliyonse Ben ndi Jerry ali pamodzi, Ben akutiuza kuti "ayime," kotero Ben ali kumanzere ndipo Jerry ali kumanja. Koma, yankho liwiri kwa wina ndi mzake. Stefano Colbert kamodzi adakokera kuti n'zosavuta kukumbukira yemwe ali chifukwa "Jerry ali ndiubweya."

06 pa 11

Zolemba za Ben & Jerry Zowonjezera

Kuwonjezera pa zochitika zachizoloŵezi za tchuthi zabwino ndi zamoyo, Ben & Jerry amapereka antchito ake zinthu zabwino zozizira, kuphatikizapo mapulani atatu a ayisikilimu patsiku. Mutagwiritsa ntchito mafiriji, mukhoza kutsegula maofesi awo mu ofesi yawo yaikulu ndikubwezerani makondomu anu abwino kuti azigwira ntchito nanu.

07 pa 11

Gulu Lachiwawa Linatenga Mavumbulutso 200

Mu 1993, Ben ndi Jerry anabwera kwa Ben & Jerry Flavour Gurus ndipo adawauza kuti apange tchakudya chotchedwa Wavy Gravy pambuyo pa wotchuka wotetezera mtendere komanso wosangalatsa. Flavour Gurus anafunsa Ben kuti adziwe bwanji ndi momwe amamukondera ndipo anati, "Sindikudziwa, koma amatchedwa Wavy Gravy." Iwo adadutsa mavoti oposa 200 ndikugwirizanitsa asanamangogonjetsa: wotchedwa caramel, cashew, ndi kirimu ya kirimu ya Brazil ndi almond ndi chokoleti cha hazelnut. Cream cream inali yotchuka kwambiri koma idapuma pantchito ku Flavor Graveyard mu 2001.

08 pa 11

Pali Mwala wa Flavour

Kuchita molingana ndi lilime la Ben & Jerry lachizunguliro, timakono timakhala ndi Flavour Graveyard kunja kwa fakitale ya Waterside, ndi miyala yamtengo wapatali yomwe imayimira mazira omwe amachoka pantchito (yoipa kwambiri), makunguwa, ndi zambiri ya kitsch.

09 pa 11

Anthu a ku Japan Sanafune Chunky Ice Cream

Poyambirira, Ben & Jerry sanachite bwino ku Japan chifukwa a ku Japan sanamvetsetse chifukwa chake ayisikilimu anali odzaza ndi mchere ndipo ankadya ayisikilimu ndikunyamulira. Iwo ankakonda kukoma bwino ayisikilimu ndipo, ndithudi, Ben & Jerry akugogomezera makamaka pa zonona za ayisikilimu. Kampaniyo inaganiziranso njira yawo ndipo idakhazikitsa Shopolo yatsopano ku 2012, yomwe imapatsa zokoma ku Japan, kuphatikizapo kugulitsa zokondedwa za Ben & Jerry, monga Cherry Garcia.

10 pa 11

Zosangalatsa za Benefree Benefits za Ben & Jerry za Ben & Jerry

Kwa zaka zambiri, Ben & Jerry awonetsa mitundu yambiri yovomerezeka yotchuka komanso yolemekezeka yotchedwa Ice Column, kuphatikizapo Stephen Colbert wa Americanone Dream, Jimmy Fallon's Late Night Snack, Ron Burgundy ya Scotchy Scotch Scotch, Phish Food, ndi Liz Lemon sorbet. Ben & Jerry salipira anthu otchukawa kuti avomereze ayisikilimu. M'malo mwake, kampaniyo imapereka gawo la ndalama kwa zosangalatsa za anthu otchuka.

11 pa 11

Ndipo Bonasi: Yesani Kukoma Kopadera pa Ulendo wa Waterbury

Monga malo osangalatsa a bonasi, ngati mutakwera mumzinda wa Waterbury, Vermont, mukhoza kutenga ulendo wawo wa fakitale. Ndipo, kumapeto kwa ulendowu, mutha kuyesa kukonda kopadera kokha komwe munkatumikira paulendo wa fakitale. Patsiku lomwe ndinali komweko, ndinalawa "Pa Chocobanana," ayisikilimu a banana-sinamoni omwe ali ndi shuga yofiira ya caramel yomwe imathamanga komanso chokoleti cha mkaka. Iwo analawa chimodzimodzi ngati mkate watsopano wa nthochi, ndipo ndikuyembekeza kuti umapita posachedwa!