Mu 1958, Exxon Mobil inayamba kutumiza antchito osadziwika kuti aziwongolera malo odyera, mahotela, ndi malo opangira mabuku omwe amatchedwa Mobil Travel Guides. Ngakhale kuti sizinali zochepa kuposa Guides Michelin , 4 kapena 5 Mobil nyenyezi anali kupambana kwakukulu kwa kukhazikitsidwa kulikonse.
Mu Oktoba 2009, Exxon Mobil inavomereza chizindikiro cha Company Star Five, yomwe inagwirizana ndi Forbes Media kuti ibwererenso Mobil Stars monga Guide Forbes Travel.
Mapulogalamu a Mobil anasiya kufalitsa mu 2011 ndi Guide Forbes Travel tsopano tsopano pa intaneti.
Kodi Malo Amawerengedwa Bwanji?
Mosiyana ndi mawebusaiti opangidwa ndi ogwiritsa ntchito, oyang'anira Forbes amayendera maola pafupifupi 1,000, mahoitilanti ndi maasitima kuzungulira dziko, kuyesa nyumba iliyonse kufikira mazanama 800 ndi zolinga zoyenera kuti adziwe kuwerengera.
Ndipo mosiyana ndi ma Guides a Michelin, maofesi a Forbes amapereka tsatanetsatane wafotokozera chifukwa chake malo odyera, hotelo, kapena spa amalandiridwa. Wolemba wa Forbes amadziwika mosadziwika kuti ali ndi zakudya zam'deralo, utumiki, ambience, mosavuta, umoyo wabwino, ndi chitonthozo. Mwachitsanzo, mndandanda wa HowStuffWorks, womwe unalembera Guide Forbes Travel , umati olembapo adzafufuza zotsatirazi, mwazinthu zoposa 800:
- kaya malo okwerera pamtunda amaperekedwa
- Zochitika za chakudya ndi zosangalatsa komanso zokongola
- Manyowa atsopano ndi madzi a mphesa amapezeka ndipo amagwiritsidwa ntchito mowa wosakaniza
- Kutentha kwa chipinda chodyera ndi zomveka komanso zosadziwika ndi alendo
- zizindikiro za china zimasiyanasiyana pazosiyana
- tebulo yadzaza ndi silencer kapena heavy padding
- utumiki umakhala wabwino, woganizira, komanso woyamikira
- chakudya chilibechabechabe
- Kuwonetsera chakudya kumaperekedwa mwangwiro
- ndizomwe zimagwiritsidwa ntchito
Forbes imaperekanso makasitomala ambirimbiri ku nyamayi ku United States, poyerekeza ndi mizinda itatu ya Michelin Guide.
Nyenyezi Zimalongosola
Malo odyera a nyenyezi zisanu ndi imodzi amachititsa "zochitika zapadera ndi zosiyana kwambiri zodyera. Chodyera Chachisanu cha Nyenyezi chimapereka chakudya chapamwamba, utumiki wapamwamba komanso zokongoletsera zokongola. Kugogomezera kumayikidwa pachiyambi ndi ntchito yaumwini, yothandizira ndi yodabwitsa. gulu limapereka zonse zokhudza chakudya. "
Forbes Four Star malesitilanti ndi malo odyera okondweretsa omwe nthawi zambiri amadziwika bwino omwe amapanga zakudya zowonongeka, zovuta ndikugwiritsira ntchito njira zosiyanasiyana zophikira komanso kuganizira za nyengo.
Maulendo a Travel Forbes amaperekanso mndandanda wa Odyera Ovomerezedwa omwe "amatumikira chakudya chatsopano, chodabwitsa chomwe chimapereka malo omveka bwino pogwiritsa ntchito kalembedwe kapena mndandanda. "
Chimodzi mwa kusiyana kwakukulu pakati pa Forbes ndi malo ena owonetserako malowa ndi kuti Forbes amawonanso maofesi ndi maasitima, kutanthauza kuti zitsogozo zake zimasiyanitsa kwambiri ndi zochepa kwambiri.
Ndipotu, anthu ambiri amadziwa za nyenyezi za Forbes za malo a hotelo osati malo odyera. Monga momwe nyenyezi za Michelin zimakhalira, malo odyera pa mndandanda amakhala ngati upscale ndi okwera mtengo.